B Corp Certification is a designation when a company meets high standards of verified performance, accountability, and transparency!

Companies worldwide certified with the B Corp Certification are leaders in the global movement aiming for an inclusive, equitable, and regenerative economy. Greenco turns out to be one of those unique companies. Read more.

B Corporation Certification is holistic, not exclusively focused on a single social or environmental issue, but compromised on several pillars that determine society's welfare.

The process to achieve and maintain B-certification is rigorous and requires documentation of the company’s business model and information about its operations, structure, and various work processes.

The B-certification was created by B-Lab back in 2006. The is to redefine standard commercial current directions and proposals towards society. Profit is shared with the needy society.

Greenco is a B-Corporation due to its commitments toward communities and the environment as well. In other words, Greenco detains the very ability to measure social and environmental impacts by meeting high standards of verified performance.

Prime tasks to become a B-Corporation

Due to the mandatory requirements to become a B-Corporation, many companies do not succeed in achieving their goals.

Thus, in order to achieve B-certification, a company must: 

  • demonstrate high social and environmental performance by achieving a B Impact Assessment score of 80 or above and passing our risk review. Multinational corporations must also meet baseline requirement standards. 
  • make a legal commitment by changing their corporate governance structure to be accountable to all stakeholders, not just shareholders, and achieve benefit corporation status if available in their jurisdiction. 
  • exhibit transparency by allowing information about their performance measured against B Lab’s standards to be publicly available on their B Corp profile on B Lab’s website.  

Rights and duties for companies that join the B-Corp’s rules

To become a B-Corporation a company must accomplish these 5 pillars:

  1. Workers: respect for the fundamental rights of employees, a precondition for their well-being, security, and certainty that they are being valued and protected. Principle: "Thou shalt place the highest importance on our workers’ financial, physical, mental, professional and social wellbeing.".

  2. Environment: aiming for the development of products with organic, recycled, and natural materials, attending to conscious consumers. Principle: "Thou shalt be a custodian for the environment, and of the land on which we work and live.".

  3. Communities: be effective in campaigns, movements, and other activities that support the neediest communities. Implement actions based on the needs detected in the social, environmental, and economic spheres. Principle: "Thou shalt seek to have a positive impact in our communities.".

  4. Governance: giving support for the commitment to consider the stakeholders' positions in decision-making, as long as they are in tune with the company's economic, social, and environmental objectives. Principle: "Thou shalt govern ethically, with accountability and transparency front-of-mind.".

  5. Customers: transparency shows the authenticity and seriousness of the company by proving the use of raw materials that contribute to the reduction of negative impacts on the environment. Principle: "Thou shalt seek to add value and have a positive impact on our customers’ lives.".

The bottom-line

As a Certified B-Corp, we at GREENCO believe:

  • That we must be the change we seek in the world.

  • That all business ought to be conducted as if people and place matter.

  • That through their products, practices, and profits, businesses should aspire to do no harm and benefit all.

  • That we all are dependent upon one another and thus responsible for each other and future generations. 

By Marco Veado - THINK GREEN

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