Learn how to get the most out of Black Friday, the world's most significant retail phenomenon. Therefore, you need to know how to search with criteria and filtering! In these times of fake news, the scammers run loose. So beware of those people and find yourself great shopping opportunities!
Black Friday is considered the official opening of Christmas shopping!
Black Friday is the name of the great sale that has become worldwide, and that marks the beginning of the Christmas shopping season.
In the United States, where Black Friday takes place just after Thanksgiving, a national holiday celebrated annually on The 4th Thursday of November, between November 23 and November 29.
The idea was a great marketing move found by American merchants to close the year well and, of course, attract more customers because of prices well below the table, with discounts of up to 90%!
Origins of the "Black Friday"
One of the versions about the origin of Black Friday reports that the expression came after a significant financial crisis that hit the whole world.
It all started when investors Jim Fisk and Jay Gould, famous on Wall Street, paid good money for a reasonable amount of gold. The investment was high because both predicted the global price would go up.
On Friday, September 24, 1869, however, the U.S. gold market plummeted, bankrupting Fisk and Gould. That's why the term "Black Friday" was then coined. It turned out to be the day that shook the strong U.S. economy.
Another version of the origin of Black Friday
North Caroline University researcher Bonnie Taylor-Blake told this very version
In November 1951, the day after Thanksgiving, Friday, many employees did not show up for work. Because of the collective absence, Factory Management and Maintenance issued a sarcastic circular:
"The 'Day After Syndrome,’ on this Friday, post-Thanksgiving, is worrisome! Its effects can only be overcome by bubonic plague. That's how we feel on this Black Friday of people who didn't show up to work...".
Cyber Monday and other events:
- Cyber Monday, a marketing term created by online retailers to promote online shopping, held on the Monday after Black Friday
- Buy Nothing Day, an international day of protest against consumerism held on the same day as Black Friday
- Small Business Saturday, created as a counterpart to Black Friday and Cyber Monday to encourage shoppers to visit small and local shops, held the day after Black Friday
- Giving Tuesday, an international day of charitable giving, held the day after Cyber Monday
- Super Saturday (also known as Panic Saturday), the name given to the Saturday before Christmas Eve which (unofficially) marks the end of the Christmas shopping season
Beware of the scammers!
Opportunity makes the thief!
The companies that profit from fraud does not stop so easily because they know that there will always exit those naive people who fall on their scams. One of the scams widely used by malicious companies happens when they raise their prices precisely on the eve of Black Friday and then reschedule with "half the double" of the value before marked.
If you do shop, shop responsibly. Do your research on the manufacturer and the product: Does it come from an ethical company? Is it cruelty-free, and does it have minimal packaging?
Do a deep research on sources and other references before finalizing any purchase on Black Friday!
Other segments join Black Friday
Because of the boom in virtual stores, from 2016, the sale of electronic devices on Black Friday exploded! This perfect symbiosis has made life easier for consumers and merchants!
With the worldwide success of the big sale, other sectors joined this unique discount. Health, education, tourism, and different segments, previously unimaginable, joined the team to increase their profits and satisfy their customers.